Saturday, December 11, 2010

Peter Som for Sferra



 SFERRA linens define the word luxury! In 1891 Gennaro Sferra set the highest standard for luxury linens when he opened his SFERRA Fine Linens factory in Venice, Italy. SFERRA began providing exquisite bedding, luxurious bath and fine table linens to every choice home and hotel alike. These 100% Egyptian cotton sheets are unbelievably stunning! SFERRA is teaming up with fashion designer Peter Som for a new collection and I couldn't be more excited!
Peter graduated Cum Laude in Art History from Connecticut College in 1993 and continued his studies at Parsons School of Design where he was a recipient of the Isaac Mizrahi Gold Thimble Award. While at Parsons, he apprenticed with two of America’s most revered designers – Michael Kors and Calvin Klein. After graduating, Peter honed his skills in the design room of the legendary Bill Blass.
The 2001 Bryant Park debut of Peter’s namesake collection put his mark on the fashion world. Twice-nominated (2002 and 2004) for the CFDA Perry Ellis Award for Emerging Talent, Peter and was among the 10 semi finalists in the first ever prestigious 2004 Vogue/CFDA Fashion Fund initiative. In 2006 Peter was among the 3 finalists nominated for the Cooper Hewitt National Design Award for Fashion Design. Peter is wildly creative and his collections are a shining example of that energy.
Peter has teamed with SFERRA for a line of bed, table and bath linens. The collection will include at least three bedding sets, including decorative pillows and throws, plus bath and table linens. The bedding will come in grays, lilacs, and a multicolored floral print with green, pink and yellow. Som's designs will debut this January. Can't wait!!
www.sferra.com

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